Visionaire

Rui Cheng is a Shanghai based personal style consultant with over a decade of experience in New York’s fashion world.  Her collaborations include working with designers Vivienne Tam, Marithe Francois Girbaud, Helmut Lang & Issey Miyake.  Other works include personal shopper for a number of celebrity clientele & styling various editorial shoots.

Working with closely with the Rui we helped to build a bold & unique brand identity with a hint to fashion publications, which enabled Rui to really engage with her customers. We then moved onto designing, developing and producing a range of communication tools including; Business cards, information booklets and rate cards.

Identity | Visionaire